Case Studies
Explore the real-world results of my work, from launching new brands to driving impressive growth through data-driven marketing strategies.
In today’s competitive digital landscape, success comes from more than just good ideas—it’s about execution, data-driven insights, and consistent results. Below, you’ll find detailed case studies showcasing how I’ve taken eCommerce brands, product launches, and marketing campaigns to the next level. From startups to established brands, my hands-on approach has delivered measurable, impactful outcomes time and time again.
The MaxxiBox Lunch Box
Background Story
In my MaxxiBox case study, I detail how I successfully launched an eCommerce brand from the ground up.
By leveraging targeted advertising and data analytics, I drove a quarter of a million dollars in sales in just six months.
Statistics
$264’792 in gross sales in 6 months.
4’130 invidiual lunchboxes sold.
2’740 unique orders placed.
$84 average order value of per customer.
3% lifetime conversion rate.
200% average return on ad spend (ROAS) for all paid media campaigns.
Astrolink Smart Watch
Background Story
I spearheaded the launch of Astrolink’s ‘Geneva Edition’ smartwatch in the competitive Chinese market, crafting a strategic marketing campaign that included a high-profile pop-up store in Geneva.
This cohesive effort drove a 300% sales increase, positioning Astrolink for future European expansion.
Statistics
¥18’500’000 (≈$2’500’000) in the first month post-launch.
5’000 watches sold.
¥3’699 (≈$520) average order value of per customer.